What Is Entertaiment?


The clown at your child’s birthday party, a Broadway show, your friends fighting over the last potato chip—entertaiment comes in many forms. Derived from the old French word for ‘entertain’, it has always been associated with hospitality and distraction. It may be theatrical, visual (the stuff you like to look at), or audio (music). The term also covers activities that have become spectator sports or that are broadcast to a global audience.

This article provides a multidisciplinary dialogue with management and builds systematically defined entertainment definitions that include product, experience, culture and communication notions. These help to build more solid entertainment academic discussions and clearer entertainment materializations.